Why Choose Wood


To learn about the carbon neutral, energy efficient, and sustainable attributes of American Hardwoods, visit the American Hardwoods Information Center – The authoritative resource for American Hardwoods.

To view recent articles about choosing wood products for your home or office, forestry facts, and the health benefits of wood products, visit this page on the WCMA website.


Real American Hardwood

Real American Hardwood Coalition

We recognize that the industry is facing significant  challenges due to substitute materials, unclear messaging about the benefits of hardwood, and consumer trends. The WCMA has agreed to  financially support a coalition between other hardwood associations to collectively promote U.S. hardwoods. Learn more here.

Join Us in 2022

Marketing/2021 Membership Drive

  • 50% Off 2022 Dues
  • 1 FREE Registration for the 2022 Fall Conference in Minnesota
  • Free Registration for monthly Virtual Round Table Events
  • Exclusive website content and more!

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What's New

December 8, 2021 Editor's Choice: Top Products of 2021
Woodworking Network editors sifted through dozens of new and innovative products that were introduced in 2021. Some of these products made appearances at the first trade shows to host live presentations...
December 3, 2021 Unemployment Rate Drops to 4.2%
The unemployment rate dropped from 4.6% to 4.2% in November, according to the latest Bureau of Labor Statistics jobs report. Over the past three months, the U.S. has added an average of 378,000 jobs per...
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